July 15, 2022

Zynga’s Words With Friends Begins Countdown to “National Words With Friends Day” for Beloved Game Franchise’s 13th Birthday

Pop Culture Sensation Marks Milestone With In-game Celebrations
Culminating on July 19 Anniversary

San Francisco, CA – July 15, 2022 – Zynga Inc., a wholly-owned publishing label of Take-Two Interactive (NASDAQ: TTWO) and a global leader in interactive entertainment, today announced that in conjunction with the 13th birthday of Words With Friends on July 19, which is “National Words With Friends Day”, the popular franchise has kicked off a celebratory campaign with its community. The in-game extravaganza, which will also be celebrated on the game’s social platforms, will feature a slate of exciting gameplay events, giveaways, challenges and sweepstakes celebrating the game’s love of words and ongoing spirit of friendly competition.

Words With Friends has grown beyond a mobile game into a pastime that’s embedded in popular culture, and we’re excited to enjoy National Words With Friends Day with our community,” said Yaron Leyvand, Executive Vice President of Mobile Games at Zynga. “Every day, Words With Friends connects millions of players around the globe, and we want to recognize the importance of those connections by celebrating our franchise’s 13th birthday together in the game we all love.”

Some of the milestones Words With Friends has recently achieved are shown in the following infographic:

Key birthday promotions taking place in Words With Friends 2 include:

  • New Birthday Cake Tile Style Bundle (7/18/2022): Players can purchase this limited time bundle from the Premium Store including the Birthday Cake Tile, power ups and coins.
  • Word Of The Day and Free Facebook Gift (WOTD 7/19/2022): Themed for Words With Friends Day, the WOTD will lead players to the game’s Facebook page, where players can claim an in-game reward and enter to win in-game prizes throughout the week.
  • Limited-Time Event (7/14 – 7/19/22): Players can match wits with “Baker Bella” to win an exclusive 13th birthday-themed profile frame.
  • Words With Friends Day Sweepstakes (7/15 – 7/22/22): Players have the opportunity to win one of 13 Words With Friends Day Prize Packs with in-game rewards.

Zynga founded National Words With Friends Day in 2021 to celebrate the anniversary of its popular word game and to celebrate the players who share a passion for smart wordplay and intellectual competition. In 2021, the Registrar at National Day Calendar proclaimed National Words With Friends Day to be observed annually on July 19.

Launched in 2009, Words With Friends has grown from a popular mobile game into a global pop culture sensation. The franchise has expanded to new platforms such as Facebook Messenger, launched a hit sequel with Words With Friends 2, and brought innovative new ways for people around the world to play. The franchise’s success through this more than decade-long journey has been powered by player connections made through quick and clever wordplay that has become a touchstone in fans’ lives.

Words With Friends 2 is playable on iOS and Android devices worldwide, as well as on Facebook. For more information and to connect with other fans, follow us on FacebookInstagram and Twitter, and visit the game’s website at www.wordswithfriends.com.

For supporting asssets, click here.

Zynga is a wholly owned publishing label of Take-Two Interactive Software, Inc.
(NASDAQ: TTWO)

ABOUT ZYNGA INC.

Zynga is a global leader in interactive entertainment with a mission to connect the world through games and a wholly-owned subsidiary of Take-Two Interactive Software, Inc. With massive global reach in more than 175 countries and regions, the combined diverse portfolio of popular game franchises has been downloaded more than 5 billion times on mobile, including CSR Racing™Dragon CityEmpires & Puzzles™FarmVille™Golf Rival™Hair Challenge™Harry Potter: Puzzles & Spells™High Heels!™Merge Dragons!™Merge Magic!™Monster LegendsToon Blast™Top ElevenToy Blast™Two Dots, Words With Friends™ and Zynga Poker™. Zynga is also an industry-leading next-generation platform with the ability to optimize programmatic advertising and yields at scale with Chartboost, a leading mobile advertising and monetization platform. Founded in 2007, Zynga is headquartered in California with locations in North America, Europe and Asia. For more information, visit www.zynga.com or follow Zynga on TwitterInstagramFacebook or the Zynga blog.

ABOUT TAKE-TWO INTERACTIVE SOFTWARE

Headquartered in New York City, Take-Two Interactive Software, Inc. is a leading developer, publisher, and marketer of interactive entertainment for consumers around the globe. The Company develops and publishes products principally through Rockstar Games, 2K, Private Division, and Zynga. Our products are currently designed for console gaming systems, PC, and Mobile including smartphones and tablets, and are delivered through physical retail, digital download, online platforms, and cloud streaming services. The Company’s common stock is publicly traded on NASDAQ under the symbol TTWO.

All trademarks and copyrights contained herein are the property of their respective holders.

CAUTIONARY NOTE REGARDING FORWARD-LOOKING STATEMENTS

This press release contains “forward-looking statements” as that term is defined under the Private Securities Litigation Reform Act of 1995 and other securities laws. For these statements, Take-Two claims the protection of the safe harbor for forward-looking statements contained in Section 27A of the Securities Act of 1933 and Section 21E of the Securities Exchange Act of 1934. These statements are based on current expectations, estimates, or forecasts about our businesses, the industries in which Take-Two operates, and the current beliefs and assumptions of management of Take-Two; they do not relate strictly to historical or current facts. Without limiting the foregoing, words or phrases such as “expect,” “anticipate,” “goal,” “project,” “intend,” “plan,” “believe,” “seek,” “may,” “could,” “aspire,” and variations of such words and similar expressions generally identify forward-looking statements. In addition, any statements that refer to predictions or projections of our future financial performance, anticipated growth, strategic objectives, performance drivers and trends in the businesses of Take-Two, and other characterizations of future events or circumstances are forward-looking statements. Readers are cautioned that these forward-looking statements are only predictions about future events, activities or developments and are subject to numerous risks, uncertainties, and assumptions that are difficult to predict, including: risks that the Combination disrupts the current plans and operations of Take-Two; the diversion of the management team of Take-Two from its ongoing business operations; the ability of Take-Two to retain key personnel; the ability of Take-Two to realize the benefits of the Combination, including net bookings opportunities and cost synergies; the ability to successfully integrate Old Zynga’s business with Take-Two’s business or to integrate the businesses within the anticipated timeframe; the outcome of any legal proceedings that may be instituted against Old Zynga or Take-Two in connection with the Combination; the uncertainty of the impact of the COVID-19 pandemic and measures taken in response thereto; the effect of economic, market or business conditions, including competition, consumer demand and the discretionary spending patterns of customers, or changes in such conditions, have on the operations, revenue, cash flow, operating expenses, employee hiring and retention, relationships with business partners, the development, launch or monetization of games and other products, and customer engagement, retention and growth, in each case, of Zynga and Take-Two; the risks of conducting the businesses of Zynga and Take-Two internationally; the impact of changes in interest rates by the Federal Reserve and other central banks; the impact of potential inflation, volatility in foreign currency exchange rates and supply chain disruptions; and the ability to maintain acceptable pricing levels and monetization rates for the games of Zynga and Take-Two. Zynga and Take-Two caution that undue reliance should not be placed on such forward-looking statements, which speak only as of the date made. Other important factors and information are contained in Take-Two’s and Old Zynga’s most recent Annual Reports on Form 10-K, including the risks summarized in the section entitled “Risk Factors,” Old Zynga’s most recent Quarterly Reports on Form 10-Q, and each company’s other periodic filings with the Securities and Exchange Commission. Zynga and Take-Two expressly disclaim any obligation or undertaking to release publicly any updates or revisions to any forward-looking statements contained herein to reflect any change in the expectations of Zynga and Take-Two with regard thereto or any change in events, conditions or circumstances on which any such statement is based.

ZYNGA MEDIA CONTACTS

Jenny Taylor
jetaylor@zynga.com

Lorenzo Rances
lrances@zynga.com