AVAILABLE POSITIONS Sr. Manager (Conversion), Growth Marketing
Sr. Manager (Conversion), Growth Marketing
The Marketing team at Zynga is looking for a Conversion Sr. Manager who will be responsible for managing a team responsible for analyzing creative performance and conversion for one or more of our Game Studios. This person is an experienced manager of analytical and business-savvy number crunchers who can independently manage multiple responsibilities and manage teams to drive marketing decisions. This role is well suited for those who are experienced managers, who have robust analytical experience and want to make an impact on the growth of the business.
Manage a team of managers and associates responsible monitoring and reporting on creative performance for multiple Game Studios weekly.
Manage weekly communication with cross-functional teams.
Build reports from our extensive data set to identify creative optimization opportunities, make decisions on testing, and maximize conversion potential.
Manage App Store tests, measure performance, identify opportunities, and make recommendations based on results.
Track and report on our portfolio of game’s conversion performance for paid and organic channels.
Lead cross collaborative efforts with growth marketing and creative teams to drive creative performance.
Identify high impact trends or patterns in Conversion.
BS/BA degree in math, science, finance, engineering, or marketing or proven track.
Management experience in a quantitative focused organization.
2+ years in a management role.
4+ years of experience in a data oriented role.
Strong analytical skills, experience working in metrics based companies, and a passion for problem solving.
Ability to compile data, analyze and make recommendations off large datasets.
Intuitive grasp of data and strong with Excel.
SQL experience a plus.
Sharp attention to detail, natural curiosity, and a creative problem solver.
Strong communication skills – both written and spoken.
Genuine interest in social, gaming, analytics, and advertising.
Must have good judgment and ability to work independently with little to no supervision.
Careers region: India
Careers Category: Marketing & Communications
Careers location: Bangalore, India
Careers Type: Full-Time