AVAILABLE POSITIONS Social Media Community Manager

As a Community Manager on Zynga’s Social Media team, you’ll be the ambassador for our games to our players and you’ll represent the voice of our players to the product development, product marketing, and central support teams, helping ensure we design features and programs that our players will thank us for. You’ll craft and execute our community conversation and channel communication strategies, including which tools, campaigns and events we use to share news, to collect feedback, to grow and engage our audience and to track and influence sentiment about our games. You’ll also be an internal evangelist for how we prioritize and deliver the best player experiences and business outcomes, channeling the passion from our players into active advocacy for the games they love.

You are a domain authority who understands and has experience designing and executing communication for App Stores, Websites, Forums, and platforms like Reddit and Discord as well as supporting campaigns on Facebook, Twitter, Instagram and YouTube. You’ll use that expertise to inform, influence and complement strategies for other Zynga business partners like User Acquisition, Public Relations and Player Support. Finally, you should be passionate and informed about video games of all kinds, with a special love for mobile games and familiarity with mobile gaming business trends.

Responsibilities:

  • Build, execute and maintain player messaging and engagement strategies and campaigns on key platforms for different titles within Zynga’s portfolio
  • Plan, create and publish content on social media channels (static, video, live streams, etc.) daily to support and engage community
  • Lead and grow community outreach, developing one-to-one and one-to-many relationships with our players both in-person and online to foster advocates and fans for life
  • Listen to and participate in player conversations, sharing meaningful information with them online and in-person at appropriate points in time
  • Track and report consumer sentiment and topic trends across community channels and use that data to recommend, create and maintain ongoing community outreach initiatives, marketing messaging, marketing promotions and product features to both existing and potential new customers
  • Partner with Product Marketing Managers, Social Media Managers, VIP and CRM Managers and Global Engagement Managers to improve channel reach and influence
  • Work with a team of writers, artists, and video producers to craft content that engages fans and new customers
  • Be the voice of the consumer internally to both the Product Marketing and Product Development teams, ensuring consumer sentiment, desires and needs are understood and prioritized appropriately
  • Identify and present back to the business any emerging trends, technologies or best practices that should be considered for an improved player ecosystem
  • Manage a small remote team of specialists in community engagement best practices during key moments in product and business lifecycle (launches, new release, major marketing campaigns, etc.)

Desired Qualifications:

  • Bachelor’s degree in Communications, English, Marketing or similar
  • At least five years of community management, social media, marketing or communications experience with a major consumer products, media, entertainment or internet brand
  • Independent creation and successful execution of community-focused marketing campaigns with one or more specific business goals (growth, advocacy, engagement, retention, reactivation, revenue)
  • Excellent verbal and written communication skills including published professional work (websites, programs, campaigns) on multiple platforms, both long form and short form
  • Experience moderating forum discussions with large active communities (10,000+ MAU), including the creation of style guide, tone and response strategies
  • Experience live streaming or video streaming community content
  • Experience leading individuals or small teams of content or campaign specialists (artists, moderators, event personnel, other vendors)
  • Proficient in content management systems and project management systems
  • Ability to conduct statistical analysis on overall market and game-specific data sets
  • Ability to switch project priority based on internal partner and overall Player needs
  • Familiarity with and understanding of video games and the business landscape, preferably with experience in mobile games
  • Ability to travel for business 3-4 times annually

Nice to have: 

  • Work on AAA entertainment franchises
  • Work on an online or live services business in the video game industry
  • Experience working with licensing partners and tracking internal and external reviews and approvals
  • Experience with HTML design
  • Experience with CRM tools

What we offer you: 

  • Zynga Stock RSUs and Bonus Plan
  • Full medical, dental, vision benefits as well as life insurance
  • Catered lunch daily
  • Generous Paid Maternity/Paternity leave
  • Open vacation policy for many employees
  • Flexible working hours on many teams
  • Casual dress every single day
  • Work with cool people!

Zynga is an equal opportunity employer. We are proud of our diverse community; we do not discriminate on the basis of race, sex, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, medical condition, disability, or any other class or characteristic protected by applicable law. We welcome candidates, players, employees, and partners from all backgrounds. Join us!

Zynga will consider for employment all qualified applicants with criminal histories in a manner consistent with applicable law.

Careers region: North America

Careers Category: Marketing & Communications

Careers location: Chicago, IL

Careers Type: Full-Time