AVAILABLE POSITIONS Product Marketing Manager

Product Marketing Manager

Zynga is looking for an experienced online marketer with exceptional quantitative/analytical skills to join our growing team! As part of the larger marketing organization, the position reports to the Director of Product Marketing, and will also work very closely with the game team product managers, producers, and designers.

Responsibilities:

Own and drive the games marketing plans. The plan will be created in conjunction with the game teams and will have key results and milestones to track.
Analyze performance of all marketing programs (including ad spend) to identify the best opportunities for optimization, and regularly iterate to improve.
Manage the App store Optimization strategy to improve store ranking and conversion. This includes keyword setting, creation of marketing assets and collateral,
Partner with the social media managers and customer support teams on marketing and communication strategy alignment
Identify value propositions and key messages, write creative briefs for internal or external agencies to ensure we produce best in class creative which is consistent across all channels and resonates with consumers.

Required Skills:

5+ of experience in online consumer marketing with a strong track record of success and results
Experience in ASO
Solid understanding of different Stores and their processes
Strong analytical and quantitative modeling skills. Experience in running experiments.
Outstanding written and oral communication skills
Ability to be prioritize task and work cross functional
Previous start-up, mobile, games and/or social media experience is a strong plus

What we offer you:

  • Work in a studio that has complete P&L ownership of games
  • Competitive salary and discretionary annual bonus scheme.
  • Full medical, accident as well as life insurance benefits
  • Catered breakfast, lunch and evening snacks
  • Child care facilities for women employees and discounted facilities for male employees
  • Well stocked pantry
  • Generous Paid Maternity/Paternity leave
  • Employee Assistance Programs
  • Active Employee Resource Groups – Women at Zynga
  • Frequent employee events
  • Additional leave options for most employees
  • Flexible working hours on many teams
  • Casual dress every single day
  • Work with cool people and impact millions of daily players!

 

HIRING UPDATE: The safety of our candidates and team members is our top priority. During the COVID-19 pandemic, our workforce transitioned to working from home, with all interviewing and onboarding being conducted virtually until further notice

We are an equal opportunity employer and we are committed to building a diverse and talented workforce. We do not discriminate on the basis of race, sex, religion, colour, national origin, gender, gender identity, sexual orientation, age, marital status, veteran status, medical condition, disability, or any other class or characteristic protected by applicable law. We welcome job-seekers, players, employees, and partners from all backgrounds to join us!

We will consider all qualified job-seekers with criminal histories in a manner consistent with applicable law.

We are committed to providing reasonable accommodations to qualified individuals with physical or mental disabilities in order to participate in the job application or interview process, to perform essential job functions, and to receive other benefits and privileges of employment. Please contact us at AccommodationRequest@zynga.com to request an accommodation associated with your application for an open position.

Zynga does not  engage in financial exchanges during the recruitment or onboarding process. We do not conduct job interviews over third-party messaging apps such as Telegram, WhatsApp or others. We will never ask you for your personal or financial information over unofficial chat channels. Our in-house recruitment team only contacts individuals via official company email addresses (i.e., via a zynga.com or naturalmotion.com email domain).

If you believe you have been the victim of a scam, you may wish to contact the authorities. In the United States, you may file a complaint with the FBI. More information is available here: https://www.ic3.gov.

Careers Category: Marketing & User Acquisition

Careers location: Bengaluru, India

Connected Worker Type: Connected

Requisition Id: P211421

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